RANIE FITRIANI RAHMAWATI; RAHAJENG YASMIN. The Effect of Product Quality and Price on Soft Cookies Competition Purchase Decisions of Female Consumers at KPSBU Lembang. Escalate : Economics and Business Journal, [S. l.], v. 4, n. 3, p. 522–532, 2026. DOI: 10.61536/escalate.v4i3.590. Disponível em: https://journal.takaza.id/index.php/escalate/article/view/590. Acesso em: 4 sep. 2026.