Utilizing the Instagram account @Humasmahkamahagung to Publicize Strengthening the Anti-Bribery Culture
DOI:
https://doi.org/10.61536/ambidextrous.v5i03.909Keywords:
Anti-Bribery, Government Communication, Instagram, New Media, Public RelationsAbstract
The use of social media by government institutions has become a means of public communication for delivering information to the public. This study aims to describe the utilization of Instagram @humasmahkamahagung in publishing "Strengthening the Anti-Bribery Culture". This study employed a qualitative method with a descriptive approach. Informants were selected using purposive sampling and consisted of one key informant serving as the Instagram administrator of @humasmahkamahagung and two supporting informants who followed the account. The researcher served as the main research instrument, while data were collected through observation, direct interviews, and documentation. The data were analyzed using the Miles and Huberman model through data reduction, data display, and conclusion drawing, with data validity established through source and technique triangulation. The results show that Instagram was utilized as a medium for public communication, publication, education, and information delivery concerning integrity strengthening and bribery prevention through photographs, infographics, videos, and activity documentation. In conclusion, the utilization of Instagram @humasmahkamahagung reflects the characteristics of New Media through Digitality, Interactivity, Dispersality, and Virtuality and supports the dissemination of information concerning anti-bribery culture to the public.
Downloads
References
Abidin, K. Z., Soegiarto, A., Masyarakat, H., & Jakarta, U. N. (2021). Pemanfaatan Instagram sebagai media publikasi. Jurnal Ilmu Komunikasi, 12(2), 145.
Andhara, R. S. (2019). Peran humas dalam mempublikasikan kegiatan pemerintahan melalui media sosial Facebook di Sekretariat Daerah Kabupaten Kampar [Skripsi, Universitas Islam Negeri Sultan Syarif Kasim Riau].
Anwariyah, L., & Yasin, N. A. (2025). Transformasi pembelajaran di era digital: Pemanfaatan internet sebagai sumber belajar yang inovatif., 1(1).
Hermanto, E., Siregar, G., Ramadhani, N. A., Putri, S., & Nst, N. (2026). Konsep infaq dalam hukum Islam: Pengertian, rukun, etika, dan implementasinya. 2(1), 132–142.
Husain, B. A., Novendri, I., & Sunarsi, D. (2022). Analisis gaya kepemimpinan dalam meningkatkan efektivitas kinerja karyawan pada PT. Nusalima Kelola Sarana Tangerang Selatan. 5, 374–379.
Jannah, M. (2025). Pendekatan penelitian pendidikan metode penelitian kualitatif, metode penelitian kuantitatif dan metode penelitian kombinasi 1. 1(1), 23–40.
Mubarok, F. S. (2022). Pemanfaatan new media untuk efektivitas komunikasi di era pandemi., 10(1), 28–42.
Putri, C. E., Hamsinah, H., & Arsyilla, N. (2024). Pemanfaatan media sosial Instagram @divisihumaspolri sebagai media iklan layanan masyarakat. Jurnal Cyber PR, 4(1), 69–81.
Sahir, S. H. (2021). Buku metodologi penelitian. Penerbit KBM Indonesia.
Sugiyono. (2022). Metode penelitian kualitatif. Alfabeta.
Sugiyono. (2023). Metode penelitian kuantitatif, kualitatif, dan R&D. Alfabeta.
Trisilia, A. L., & Pebriana, R. (2023). Peran humas dalam mempublikasikan kegiatan pemerintah melalui media sosial Instagram di Sekretariat DPRD Kota Lahat. Jurnal Studi Ilmu Komunikasi, 2(2), 1–9. https://jurnal.radenfatah.ac.id/index.php/jsikom/article/view/17450
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Akmal Arba Atitra, Siti Qonaah
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
