Vol. 1 No. 02: Driving Change and Innovation in the Digital Age

View Vol. 1 No. 02: Driving Change and Innovation in the Digital Age

This issue highlights the growing urgency for organizations to adapt and innovate in response to accelerating technological and market changes. The articles collectively address how businesses can balance strategic flexibility with operational stability, emphasizing the integration of AI to enhance efficiency, decision-making, and customer experience. Leadership is explored as a blend of creativity and precision—essential qualities in navigating today’s complex work environments. The studies also examine the tension between exploration and exploitation in driving sustainable growth, particularly within financial institutions, and underscore the transformative role of data-driven marketing and automation in boosting competitiveness. Together, these insights reflect the critical need for adaptive strategies, intelligent technologies, and visionary leadership in the face of global digital disruption.

This issue features contributions from researchers representing several regions in Indonesia, showcasing diverse academic perspectives and insights

DOI: https://doi.org/10.61536/escalate.v1i02
Published: 2024-02-04

Articles